Three numbers, then the detail
The short version: teams do not fail here because they lack effort. They fail because nobody wrote down which decision belongs to whom.
- Organic sessions that reached a conversion step.
- Pages that gained or lost position since last month, with the reason.
- The one fix that would move the most traffic next month.
If you want a second opinion on where yours sits, we run a short audit and send back a one-page summary with the three changes worth making first.